Director of Go-to-Market Insights

Job Summary

A company is looking for a Director of Go-to-Market (GTM) Insights.

Key Responsibilities

• Lead the GTM value strategy by translating organizational goals into performance analytics and strategic frameworks
• Act as a senior advisor to various teams, aligning business priorities with measurable outcomes
• Develop cross-functional measurement frameworks to quantify the value delivered to pharmaceutical clients

Required Qualifications

• 15+ years of relevant experience in analytics, GTM strategy, or healthcare consulting roles
• At least 4 years of experience managing and developing high-performing teams
• Deep experience with BI platforms and analytics tools (e.g., SQL, Looker, Tableau, Power BI)
• Strong command of pharmaceutical marketing metrics (e.g., TRx/NBRx, ROI, attribution models)
• Bachelor's degree required; advanced degree (MBA, MPH, MS) strongly preferred