Director of Go-To-Market Narrative

Job Summary

A company is looking for a Director of GTM Narrative.

Key Responsibilities

• Define and evolve the company's main narrative across B2B and D2C
• Shape the overarching narrative for major company moments, including product launches and partnerships
• Develop high-impact written content that advances the market story for both enterprise and consumer audiences

Required Qualifications

• 8-12+ years of experience in shaping narrative or messaging in high-growth technology, healthcare, or consumer-facing companies
• Experience bridging enterprise and consumer audiences within the same organization
• Exceptional writing skills with the ability to articulate financial impact and clinical rigor
• Experience collaborating with Product Marketing, Growth, and Brand teams
• Ability to thrive in fast-moving environments and build narrative systems from the ground up