Director of Growth

Job Summary

Leading a team of marketing professionals, the full-time remote Director of Growth will own the marketing strategy for a portfolio company, overseeing media buying, copywriting, and project management while driving growth through paid media and funnel optimization.

Key responsibilities:

• Own the full marketing strategy, including offer positioning, ad creative, and funnel optimization
• Direct and manage a media buyer, copywriter, and project manager on a daily basis
• Proactively identify growth opportunities and report strategic recommendations to company leadership

Required qualifications:

• 5+ years of experience in Facebook/Instagram paid advertising with hands-on ad account management
• Proven experience managing or directing a marketing team
• Deep understanding of direct response marketing, copywriting principles, and funnel strategy
• Experience with high-ticket offers and managing ad budgets from $100/day to $5,000+/day
• Strong communication skills and comfort with digital collaboration tools like Zoom and Slack