Director of Growth Marketing

Job Summary

Owning the demand generation strategy, the full-time remote Director of Growth Marketing will manage marketing automation, develop measurement systems, and ensure marketing contributes effectively to pipeline targets while collaborating closely with Sales Operations.

Key Responsibilities:

• Carry a shared pipeline target with Sales and be accountable for marketing's contribution to it
• Decide on investment strategies to reach buyers, translating them into timely and budget-conscious campaigns
• Own the budget and performance across major paid B2B channels, making quick reallocations based on data insights

Required Qualifications:

• 8+ years of experience in demand generation or growth marketing, preferably in B2B
• Proven track record of owning a pipeline number and measuring marketing's financial impact
• Hands-on experience running paid campaigns and utilizing marketing automation platforms
• Experience in building functions or systems from the ground up
• Strong analytical skills with a focus on data-driven decision-making