Director of Innovation Marketing

Job Summary

A company is looking for a Director of Innovation and Product Marketing.

Key Responsibilities

• Drive the ideation and design of new products and features based on market trends and customer insights
• Manage the product life cycle from concept to launch, ensuring strategic and profitable enhancements
• Lead cross-functional teams to execute product strategy and cultivate relationships with external partners

Required Qualifications

• 8-10+ years of experience in product marketing, innovation, or brand management within CPG, preferably in food or nutrition
• 3+ years of experience leading cross-functional teams and managing direct reports
• Proven track record of bringing new products from concept to commercialization via a Stage Gate process
• Experience with product positioning frameworks and competitive analysis tools
• Working knowledge of regulatory considerations in food/infant nutrition is a strong plus