Director of Integrated Marketing

Job Summary

A company is looking for a Director of Integrated Marketing & Fundraising.

Key Responsibilities

• Provide strategic leadership and oversight of direct response fundraising efforts, primarily focusing on direct mail
• Collaborate with the Director of Marketing to create cohesive, multi-channel donor journeys
• Manage the stewardship of the legacy donor base while engaging new audiences through data-driven strategies

Required Qualifications

• 10+ years of experience in direct response fundraising or related nonprofit leadership roles
• Expertise in direct mail fundraising and management of large donor lists
• Working knowledge of CRM systems and marketing automation tools
• Proven experience managing external vendors, budgets, and complex projects
• Familiarity with donor-centric fundraising theory and best practices