Director of Marketing

Job Summary

Leading a talented marketing team, the full-time remote Director of Marketing will set the overall marketing strategy, manage the budget, and drive initiatives across brand, demand generation, and product marketing while leveraging AI tools to enhance the buyer journey.

Key responsibilities

• Set and execute the marketing strategy aligned with revenue and retention goals, encompassing brand, demand generation, and customer marketing
• Build and lead a diverse marketing team while overseeing content strategy and digital demand generation efforts
• Partner with Sales and Product leadership to develop positioning, pricing strategies, and account-based marketing for key segments

Required qualifications

• 8+ years of B2B software/SaaS marketing leadership experience, including 3+ years in a Director-level role
• Direct experience in adapting marketing strategies to incorporate AI channels for evolving buyer journeys
• Strong quantitative skills with a proven ability to manage marketing budgets and report ROI to executives
• Experience in building and coaching teams across various marketing functions
• Hands-on experience with AI tools in marketing, demonstrating productivity gains and effective content strategies