Director of Marketing Analytics

Job Summary

A company is looking for a Sr. Director of Marketing Advanced Analytics to lead data-driven marketing efforts focused on revenue optimization.

Key Responsibilities

• Lead a team of analytics professionals to optimize Genre Pack+ and revenue analytics
• Deliver comprehensive analytics on Genre Pack performance and develop revenue forecasting models
• Identify upsell and cross-sell opportunities and support pricing strategy through elasticity modeling

Required Qualifications

• 7 - 10 years of progressive analytics leadership experience focused on revenue/financial analytics
• Proven expertise in AI, machine learning, and advanced statistical modeling
• Advanced proficiency in SQL, Python, and forecasting methodologies
• Strong background in revenue analytics, pricing strategy, and financial forecasting
• Experience with subscription product analytics and customer monetization