Director of Marketing Operations

Job Summary

A company is looking for a Director of Marketing Operations and Data Analytics.

Key Responsibilities

• Lead data management, performance analysis, and reporting to derive insights on marketing effectiveness
• Develop analysis, reports, and presentations to communicate key findings to stakeholders
• Manage the marketing budget, ensuring optimal resource allocation and tracking ROI

Required Qualifications

• 10+ years in Marketing Operations/Analytics with 5+ years in a managerial role
• Prior experience in payments, merchant services, or financial services (FinTech) preferred
• Hands-on knowledge of CRM (Salesforce), Marketing Automation (Pardot), and analytics platforms (GA4, Tableau, Power BI)
• Strong analytical skills to interpret complex data and translate insights into strategic actions
• Bachelor's/Master's in Marketing, Math, Analytics, Operations, or related field; MBA preferred