Director of Marketing Strategy

Job Summary

A company is looking for a Director, GTM Marketing - Measurement.

Key Responsibilities

• Develop and lead the comprehensive go-to-market strategy aligned to Measurement revenue goals
• Partner with the GM and Sales leadership to drive positioning, commercialization, and pipeline generation
• Oversee Product Marketing and ensure message consistency across all marketing materials and initiatives

Required Qualifications

• 12+ years of experience in GTM leadership, Product Marketing, or business-line marketing
• Proven track record in owning marketing for a revenue-generating business or division
• Experience in measurement, ad tech, martech, SaaS, or data-driven B2B environments
• Demonstrated success in driving pipeline growth and commercialization impact
• Strong executive presence and cross-functional leadership skills