Director of Measurement Insights

Job Summary

Building and leading the measurement function from the ground up, the full-time remote Director of Measurement Insights will develop infrastructure, processes, and strategies to assess campaign effectiveness while collaborating closely with data engineering teams and managing a growing team.

Key Responsibilities

• Design and implement measurement infrastructure, including queries and dashboards for real-time campaign performance analysis
• Establish a reporting playbook to differentiate between weekly updates and in-depth post-campaign analyses
• Lead measurement checkpoints on campaigns, providing actionable insights to clients alongside Customer Success Managers

Required Qualifications

• 10+ years of experience in marketing, media, or measurement strategy, with expertise in first-party and third-party data
• 5+ years of experience managing and developing teams, with a proven ability to build capabilities from scratch
• Proficiency in SQL and dashboard creation, demonstrating a hands-on approach to both coding and strategic planning
• Experience in agency, adtech, martech, or measurement platforms, specifically in building measurement operations
• Track record of productizing measurement into revenue-generating services