Director of Media Analytics

Job Summary

A company is looking for a Director of Media Analytics.

Key Responsibilities:

• Lead media analytics workstreams across key client accounts
• Translate performance data into actionable recommendations for clients and internal teams
• Manage and mentor a team of analysts, ensuring clarity and accuracy in deliverables

Required Qualifications:

• 7+ years of experience in media analytics, preferably in an agency or consulting environment
• Strong knowledge of digital channels including paid social, display, programmatic, and search
• Hands-on experience with web analytics platforms such as Google Analytics or Adobe Analytics
• Experience with media mix modeling, incrementality testing, and multi-touch attribution
• Proficient in data visualization tools (e.g., Power BI, Tableau)