Director of Organic Social

Job Summary

Director of Organic Social, a full-time position, is responsible for leading and evolving the brand's organic social media strategy, overseeing content programming, and optimizing performance across platforms like Instagram and YouTube.

Key Responsibilities

• Lead the strategy and execution of organic social presence across core channels and emerging platforms
• Develop data-driven creative strategies and manage a comprehensive social measurement framework
• Mentor and develop the social team while managing external partners for content execution

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field
• 7+ years of experience leading social media at established brands
• Proven track record of driving creative innovation and engagement metrics in social channels
• Experience in DTC, Wellness, and Lifestyle brands is a plus
• Strong cross-functional operational skills with a data-driven mindset