Director of Paid Media

Job Summary

A company is looking for a Director of Paid Media (Temp).

Key Responsibilities

• Shape and execute a comprehensive paid media strategy across all channels and guest segments
• Manage external media agency to ensure effective planning and optimization of campaigns
• Oversee media budget allocation and collaborate with teams to ensure strategic alignment and performance

Required Qualifications

• 9-12 years of experience in paid media strategy and execution
• Proven leadership skills with the ability to influence and inspire teams
• Bachelor's degree required; advanced certifications in media platforms or digital marketing preferred
• Experience managing large budgets and delivering measurable results
• Hospitality or franchise experience is a plus but not required