Director of Paid Media

Job Summary

A company is looking for a Director of Paid Media & Performance Marketing.

Key Responsibilities

• Lead and mentor a global team, fostering a culture of accountability and innovation
• Develop and execute multi-channel paid media programs to drive pipeline and revenue
• Establish measurement frameworks to demonstrate ROI and optimize a multimillion-dollar budget

Required Qualifications

• 10+ years of experience in paid media or performance marketing, with 5-8+ years in leadership roles
• Proven track record managing large-scale global media budgets across various platforms
• Deep expertise in B2B and/or SaaS marketing with experience in long sales cycles
• Strong command of advanced attribution models and audience strategy
• Experience with analytics and visualization tools like Looker, Power BI, and GA4