Director of Paid Media

Job Summary

Leading a global media planning function, the full-time salaried Director of Paid Media will develop audience-first strategies to enhance brand awareness, demand generation, and pipeline growth while collaborating with cross-functional teams and managing a team of media planners.

Key responsibilities

• Guide the development of cross-channel media strategies to increase brand awareness and pipeline contribution
• Build and scale a high-performing global media strategy organization through talent development and coaching
• Establish global media planning frameworks and processes to improve efficiency and consistency across campaigns

Required qualifications

• 10+ years of experience in media strategy or digital marketing within a B2B SaaS or enterprise technology environment
• Proven experience in leading global media planning efforts with measurable impact on pipeline and engagement
• Experience in hiring and managing teams, focusing on developing high-performing talent
• Strong understanding of full-funnel marketing measurement and analytics
• Familiarity with modern media platforms, AdTech, and measurement tools