Director of Paid Media Marketing

Job Summary

A company is looking for a Director of Paid Media Marketing.

Key Responsibilities

• Develop and oversee comprehensive paid media strategies aligned with marketing objectives
• Lead cross-functional collaboration to ensure cohesive messaging and campaign execution
• Analyze and report on campaign performance, providing actionable insights to senior leadership

Required Qualifications

• 10+ years of experience in marketing, with at least 5 years in a leadership role
• Proven track record of managing large-scale, multi-channel paid media campaigns
• Hands-on experience with ad platforms such as Ads and Meta Ads
• Expertise in SEM, Shopping/PMax, social media ads, and geo-targeting strategies
• BS/BA Degree in Marketing, Public Relations, Project Management, or Business