Director of Paid Search

Job Summary

To lead SEM strategy and team development for a portfolio of DTC and ecommerce clients, the full-time salaried Director of Paid Search will oversee planning, execution, and optimization of paid search initiatives across various platforms while enhancing internal processes and cross-channel integration.

Key responsibilities:

• Manage media buying, planning, and performance monitoring for Google Ads and Microsoft Ads campaigns
• Facilitate successful client onboarding and maintain strong client relationships to drive business development
• Lead and mentor a team of SEM Managers and Analysts, fostering a collaborative and innovative work environment

Required qualifications:

• 5+ years of in-platform experience with Google Ads, with a focus on DTC/ecommerce businesses
• Proven leadership experience managing large teams and driving business results
• Strong strategic thinking skills to develop and implement innovative digital marketing strategies
• Advanced analytical skills for interpreting large data sets and providing actionable insights
• Excellent verbal and written communication skills for presenting complex information clearly