Director of Performance Media Analytics

Job Summary

Acting as a senior advisor, the full-time remote Director of Performance Media Analytics will lead the interpretation and communication of marketing results across integrated B2B programs, guiding clients in understanding performance insights and optimizing strategies.

Key Responsibilities

• Act as a trusted advisor to clients, explaining marketing performance and providing actionable insights
• Develop measurement frameworks aligned with campaign and business objectives
• Translate complex data into clear narratives and client-ready recommendations

Required Qualifications

• 8+ years of experience in marketing analytics, business analytics, or marketing strategy, preferably in an agency or B2B setting
• Strong understanding of multi-channel B2B marketing and measurement, including demand generation campaigns
• Exceptional communication and storytelling skills, with experience presenting to senior audiences
• Familiarity with analytics platforms such as GA4, Google Ads, LinkedIn, and Salesforce
• People leadership experience and ability to manage multiple client engagements