Director of Pipeline Marketing

Job Summary

A company is looking for a Director of Pipeline Marketing.

Key Responsibilities

• Lead a Unified Conversion Team, managing and mentoring Lifecycle Marketers and Inbound BDR Managers
• Architect "Always-On" Motions to nurture MQLs into SQLs and drive customer adoption
• Integrate the BDR function into the marketing strategy, ensuring effective outreach with relevant resources

Required Qualifications

• 10+ years of B2B marketing experience, including managing Marketing Automation and Sales Development teams
• Proven track record in designing complex customer journeys that combine automated and human sales efforts
• Deep proficiency with HubSpot as an orchestration engine for sales and marketing
• Strong leadership experience with the ability to coach and guide teams effectively
• A "Revenue First" mindset focused on Pipeline ARR, Expansion Revenue, and Retention