Director of Product Marketing

Job Summary

A company is looking for a Director of Product Marketing to shape its product marketing function and accelerate enterprise growth efforts.

Key Responsibilities

• Develop and lead product marketing strategy and customer research initiatives
• Create effective positioning, messaging, and sales enablement materials for the sales team
• Manage product launch planning and execution in collaboration with product and marketing teams

Required Qualifications

• Minimum 5 years of experience in employer health benefits with B2B product marketing experience
• At least 2 years of experience managing a small team
• Strong understanding of macro healthcare trends affecting the employer market
• Proven track record of driving growth results through strategic insights and collaboration
• Self-starter with experience in fast-moving, growth-oriented environments