Director of Product Marketing

Job Summary

A company is looking for a Director of Product Marketing to lead product positioning, messaging, and launches.

Key Responsibilities

• Craft compelling positioning and messaging for products across various market segments
• Lead product launches and develop go-to-market strategies in collaboration with cross-functional teams
• Drive customer and market research to inform product roadmap and identify differentiators

Required Qualifications

• 8-10+ years of experience in product marketing, preferably in a high-growth SaaS environment
• Proven track record of launching B2B software products with measurable impact
• Deep understanding of positioning, segmentation, and persona development
• Experience creating go-to-market strategies and enablement programs
• Strong leadership skills with experience managing teams or cross-functional workstreams