Director of Product Marketing

Job Summary

A company is looking for a Director of Product Marketing & Enablement to drive positioning, messaging, packaging, and sales readiness for their solutions.

Key Responsibilities

• Develop and implement differentiated positioning and messaging frameworks for solutions
• Conduct market analysis and maintain a continuous feedback loop with customers to inform product strategy
• Create and deliver training content for sales and partners to enhance product knowledge and enablement

Required Qualifications

• 5-8+ years of experience in product marketing within B2B SaaS, focusing on IT Service Management
• Strong understanding of ITIL concepts and service workflows
• Proven experience in crafting messaging and go-to-market strategies
• Experience in sales enablement, including training and tools development
• Expertise in using AI-enabled tools for insights and analytics