Director of Product Marketing

Job Summary

A company is looking for a Director of Product Marketing.

Key Responsibilities

• Own the end-to-end commercialization process for new products and develop go-to-market strategies
• Act as a strategic partner to the SVP of Integrated Marketing, shaping marketing strategy and ensuring cohesive product narratives
• Lead wholesale marketing strategy and develop impactful retail materials to drive brand awareness and conversion

Qualifications

• 10+ years of marketing experience with significant leadership in product marketing
• Proven track record of successful product launches in consumer goods or beauty sectors
• Deep experience in commercialization and go-to-market strategy
• Strong wholesale/retail marketing experience with an understanding of in-store execution
• Confident cross-functional leader with the ability to influence at the executive level