Director of Product Marketing

Job Summary

A company is looking for a Director of Product Marketing to lead its product marketing function and shape market positioning.

Key Responsibilities

• Own go-to-market strategy and execution for product launches and market expansion initiatives
• Develop differentiated positioning, competitive analysis, and sales enablement materials
• Establish thought leadership through content strategies and customer advocacy programs

Required Qualifications

• 8+ years of product marketing experience in B2B SaaS environments
• 3+ years in financial services, tax technology, or related industries
• Proven success in leading enterprise go-to-market launches
• Experience creating impactful sales enablement programs
• Strong ability to translate complex products into clear business value