Director of Product Marketing

Job Summary

Experienced marketers will find a full-time remote opportunity as the Director of Product Marketing, responsible for owning the strategy, positioning, and go-to-market execution for IntelliSep, while leading cross-functional initiatives to enhance commercial adoption across health systems.

Key Responsibilities:

• Own IntelliSep's core value proposition and messaging architecture across various clinical and economic audiences
• Lead launch and lifecycle marketing plans for product enhancements and define target segments in collaboration with Sales and Market Access
• Build and maintain sales enablement tools and train field teams on new messaging and competitive developments

Required Qualifications:

• 8-15+ years of marketing experience, including 5+ years in product marketing at a medical device or diagnostics company
• Experience marketing to clinical and economic buyers in a hospital setting, with a focus on acute care or critical care
• Proven ability to translate clinical evidence into commercial messaging that withstands scrutiny
• Strong cross-functional leadership skills with experience in a matrixed environment
• Bachelor's degree required; MBA or advanced clinical/scientific degree is a plus