Director of Product Marketing

Job Summary

Driving the core positioning and messaging for Fello and Felix, the full-time Director of Product Marketing will develop strategic narratives, manage product launches, and create enablement materials, all while working remotely in a fast-paced B2B SaaS environment.

Key responsibilities

• Drive the core positioning, messaging, and product story for Fello and Felix, ensuring consistency across all platforms
• Own launch readiness and ensure meaningful product changes are effectively communicated to relevant teams
• Create and guide core enablement materials for Sales and Customer Success teams to enhance customer understanding and adoption

Required qualifications

• 8+ years of experience in B2B SaaS product marketing, preferably in a startup or scale-up environment
• Proven ability to develop product launch and release systems that support GTM teams
• Strong field enablement instincts, including sales narrative and customer-facing messaging
• Hands-on operating style with exceptional writing skills and the ability to produce high-quality content
• Demonstrated AI fluency with experience in building AI-powered workflows