Director of Programmatic Media

Job Summary

To support the growth of programmatic capabilities, the full-time Director of Programmatic Media will define best practices, build training programs, and drive the adoption of programmatic strategies across a remote team, focusing on enhancing internal methodologies and increasing managed ad spend.

Key responsibilities

• Define best-practice methodologies for programmatic media, including audience strategy and measurement frameworks
• Act as the product partner for the MyHorizons platform, driving adoption and identifying new features for programmatic functions
• Run regular internal training programs to upskill the DSP team and ensure current knowledge of programmatic strategies

Required qualifications

• Deep expertise in programmatic media, particularly with Amazon DSP and The Trade Desk
• Experience building methodologies and standards for programmatic measurement and audience strategy
• History of developing and executing internal training and upskilling programs
• Familiarity with clean rooms such as Amazon Marketing Cloud
• Proven ability to build relationships with retailer and DSP stakeholders for accessing beta programs