Director of Publishing & Marketing

Job Summary

A company is looking for a Director, Publishing & Marketing for its Games Division.

Key Responsibilities

• Devise and execute comprehensive publishing strategies for all titles, including branding and distribution
• Pioneer marketing approaches for new monetization models and lead user acquisition efforts
• Lead and mentor the marketing team while collaborating with cross-functional teams on game pitches and marketing campaigns

Qualifications

• 10+ years of progressive consumer marketing experience with a track record of managing teams and vendors
• Proven experience in game industry publishing and understanding of Premium and Live-Ops marketing lifecycles
• Demonstrated success in audience growth for existing and new IP
• Advanced knowledge of marketing analytics and ability to derive actionable insights from data
• Experience in managing and mentoring marketing teams, with a focus on talent development