Director of Social Commerce

Job Summary

A company is looking for a Director of Social Commerce & Growth to lead and scale its merchandise ecosystem.

Key Responsibilities

• Lead and implement growth strategy across various social commerce platforms
• Manage storefronts and optimize product listings for visibility and sales
• Develop and execute marketing strategies for merchandise launches tied to cultural moments

Required Qualifications

• 5+ years of experience in social commerce or e-commerce marketing
• Experience managing platforms like TikTok Shop and Instagram Shop
• Strong understanding of paid social, SEO, and creator partnerships
• Experience with paid acquisition and performance analysis
• Ability to analyze sales data and platform analytics