Director of Subscriber Growth

Job Summary

To drive subscriber growth strategies, the full-time salaried Director of Subscriber Growth will manage acquisition initiatives, communicate performance insights to senior leadership, and optimize conversion processes in a virtual environment.

Key responsibilities

• Develop and implement strategies to enhance subscriber acquisition and retention
• Communicate strategic direction and growth opportunities to senior leadership
• Collaborate with Product teams to improve conversion experiences and registration flows

Required qualifications

• 10+ years in digital marketing or subscriber acquisition, preferably in a subscription-based business
• 4+ years of experience leading high-performing teams
• Proven track record in driving growth through acquisition strategies and conversion optimization
• Strong analytical skills with experience in performance marketing metrics
• Hands-on experience with marketing technology platforms and data analysis tools