Director of Web Marketing

Job Summary

A company is looking for a Director, Web Marketing.

Key Responsibilities

• Lead the global web strategy to enhance web performance, optimization, user experience, and site architecture
• Oversee the development of core site pages and ensure alignment with brand identity and marketing goals
• Optimize web performance through analytics, SEO, and CRO, while fostering collaboration across various teams

Required Qualifications

• 8+ years of experience in web marketing, with 3+ years in leadership roles at B2B SaaS or digital-first organizations
• Proven track record in managing web pipeline performance and delivering growth
• Expertise in SEO, CRO, web analytics, and CMS management
• Experience in leading site redesigns and managing cross-functional teams
• Strong understanding of accessible web design and digital customer journeys