DTC E-commerce Copywriter

Job Summary

To support a growing portfolio of subscription-first brands, the full-time remote DTC E-commerce Copywriter will create compelling copy for email flows, landing pages, and product descriptions, focusing on driving customer desire and retention across multiple brands in the fragrance and health and wellness sectors.

Key responsibilities

• Craft and optimize email flows and campaigns, including welcome, post-purchase, and win-back sequences
• Write and refine landing page copy, product descriptions, and brand narratives as needed
• Utilize SEO strategies to create content that drives organic traffic and enhances brand visibility

Required qualifications

• 2+ years of DTC or e-commerce copywriting experience with a portfolio showcasing email flows, landing pages, and product copy
• Experience with Klaviyo for email flows and campaigns
• Strong direct-response copywriting skills with a focus on effective subject lines and CTAs
• Ability to adapt writing style across various brands and target audiences
• Near-native proficiency in US English, with a strong understanding of the fragrance, personal care, beauty, or health and wellness categories