Ecommerce Promotional Lead

Job Summary

Driving ecommerce promotional strategy and execution, the full-time remote Ecommerce Promotional Lead will manage demand-driving promotions, analyze performance data, and collaborate with cross-functional teams to enhance traffic, conversion, and revenue.

Key responsibilities

• Own promotional strategy, calendar, and execution aligned with business goals
• Lead onsite promotional experiences and optimize product placements to maximize performance
• Analyze promotional performance and implement A/B testing to drive continuous improvement

Required qualifications

• 4+ years of experience in site merchandising, ecommerce, or digital marketing, preferably in retail/apparel
• Strong analytical skills with proficiency in web analytics tools like Google Analytics and Excel
• Experience managing promotional calendars and cross-functional initiatives in a fast-paced environment
• Familiarity with CMS platforms and ecommerce best practices
• Knowledge of A/B testing and conversion optimization techniques