Email and CRM Specialist

Job Summary

A company is looking for an Email & CRM Specialist.

Key Responsibilities

• Execute lifecycle campaigns to support subscription acquisition and retention
• Develop and deploy impactful email campaigns and A/B tests
• Design and maintain automated customer journeys across critical lifecycle stages

Required Qualifications

• 2-5+ years of experience in CRM, lifecycle marketing, or email marketing
• Proven experience supporting subscription or repeat-purchase business models
• Hands-on experience with marketing automation platforms like Klaviyo or Salesforce Marketing Cloud
• Strong understanding of customer lifecycle marketing principles and retention strategies
• Experience with Google Analytics for performance tracking and reporting