Email Marketing Analyst

Job Summary

A company is looking for an Email Marketing Analyst with a focus on Customer Lifecycle Marketing.

Key Responsibilities:

• Develop and implement email marketing strategies for various customer lifecycle stages
• Track and analyze email performance metrics to optimize campaigns and provide insights
• Collaborate with cross-functional teams to ensure alignment of email content with customer experience strategy

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience)
• 5+ years of experience in email marketing, digital marketing, or customer lifecycle marketing
• Proficiency in SQL and Tableau for data analysis and reporting
• Experience in developing customer lifecycle email strategies
• Strong understanding of email marketing best practices and customer segmentation