Email Marketing Manager

Job Summary

A company is looking for an Email Marketing Manager to lead and optimize lifecycle communication programs across Email and SMS channels.

Key Responsibilities:

• Manage the end-to-end lifecycle communication strategy for Email and SMS, including acquisition and retention
• Plan and execute targeted email and SMS campaigns aligned with business goals
• Analyze performance metrics and provide actionable insights for campaign optimization

Qualifications:

• 4-5 years of experience in email marketing, lifecycle marketing, or CRM marketing
• Experience managing email campaigns and marketing automation platforms
• Experience with SMS marketing programs or mobile engagement channels
• Strong analytical skills with a focus on data-driven marketing performance
• Bachelor's Degree or equivalent work experience