Email Marketing Manager

Job Summary

Supporting ecommerce clients, the part-time Email Marketing Manager will manage campaigns, flows, and lifecycle work, overseeing the entire process from strategy to optimization in a remote capacity.

Key responsibilities

• Develop and execute high-quality email marketing strategies, including copywriting and campaign management
• Plan and prioritize email calendars based on promotions, product launches, and business objectives
• Analyze email performance metrics and conduct A/B testing to optimize engagement and revenue generation

Required qualifications

• Proven experience in ecommerce email marketing with a portfolio showcasing campaigns across multiple brands
• Strong proficiency in Klaviyo, including flow architecture and campaign management
• Ability to independently write compelling email copy, including subject lines and CTAs
• Experience with audience segmentation and understanding of deliverability best practices
• Familiarity with using AI tools for enhancing email marketing efforts while maintaining high-quality standards