Email Marketing Manager
Job Summary
To support a growing team, the part-time to full-time Email Marketing Manager will develop, implement, and optimize email marketing strategies using Klaviyo to enhance engagement, conversion, and customer retention in a remote environment.
Key responsibilities
- Develop and execute comprehensive email marketing strategies aligned with business goals using Klaviyo
- Collaborate with clients and internal teams to create effective email marketing campaigns and address their needs
- Monitor and analyze email marketing performance metrics, providing insights and recommendations for continuous improvement
Required qualifications
- Minimum of three years of experience in managing email retention marketing programs for B2C eCommerce brands
- Expert-level proficiency in Klaviyo, including advanced features like predictive analytics and complex segmentation
- Knowledge of HTML/CSS and basic coding principles for email design and customization
- Experience with CRM, CDPs, eCommerce platforms (e.g., Shopify), and Google Analytics
- Strong analytical skills with the ability to generate insights and make data-driven recommendations
Complete Job Description
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