Email Marketing Manager

Job Summary

Experienced marketers will find a part-time to full-time remote opportunity as an Email Marketing Manager, responsible for developing, implementing, and optimizing email marketing strategies using Klaviyo to drive engagement, conversion, and customer retention.

Key responsibilities:

• Develop and execute comprehensive email marketing strategies aligned with business goals and best practices
• Collaborate with clients and internal teams to create effective Klaviyo email marketing campaigns and ensure client satisfaction
• Analyze performance metrics and provide insights to optimize email marketing efforts and drive revenue growth

Required qualifications:

• Minimum of three years of experience in managing Email Retention Marketing programs for B2C eCommerce brands
• Expert-level proficiency in Klaviyo, including advanced features such as predictive analytics and complex segmentation
• Knowledge of HTML/CSS and basic coding principles for email design within Klaviyo
• Experience with CRM, CDPs, eCommerce platforms (e.g., Shopify), and Google Analytics
• Strong analytical skills with the ability to generate insights and make data-driven recommendations