Email Marketing Specialist

Job Summary

A company is looking for an Email Marketing Associate for a contract position.

Key Responsibilities

• Develop and implement comprehensive email marketing strategies to enhance subscriber engagement and maximize revenue
• Create engaging email content and oversee the entire email campaign process, including setup, testing, and performance tracking
• Continuously assess campaign performance metrics and conduct A/B testing to optimize email components for improved engagement

Required Qualifications

• Proficiency in setting up and executing email campaigns using HubSpot
• Bachelor's degree in Marketing, Communications, or a related field
• 3-5+ years of experience in developing and executing email marketing campaigns, preferably in a B2B or e-commerce setting
• Strong analytical skills and familiarity with email marketing analytics
• A creative thinker with a passion for testing new ideas and tactics to drive results