Email Marketing Specialist

Job Summary

A company is looking for an Email Marketing Specialist to drive digital marketing initiatives.

Key Responsibilities

• Develop and execute strategic email marketing plans and campaigns
• Manage audience segmentation, email content, and database accuracy
• Analyze campaign performance to improve efficiency and effectiveness

Required Qualifications

• Minimum of 4 years of experience in email marketing and database management
• Proficiency with Email Service Providers and email deliverability strategies
• Experience managing CRM and data integration systems
• Familiarity with web content management systems like WordPress
• Ability to manage multiple projects and vendors simultaneously