Email Marketing Specialist

Job Summary

A company is looking for a Marketing Automation Email Specialist.

Key Responsibilities

• Develop, deploy, and maintain email campaigns and automations using Salesforce Marketing Cloud
• Transform campaign requirements into functional, high-performing emails and journeys
• Provide ongoing technical support and troubleshoot issues related to email campaigns

Required Qualifications

• Master's degree in Marketing, Technology, or a related field, or a bachelor's degree with equivalent experience
• Working knowledge of HTML/CSS for email development and familiarity with AMPscript
• Basic ability to write and modify SQL queries for audience segmentation
• Experience with Salesforce Marketing Cloud and its various components
• Understanding of email deliverability, list management, and compliance practices