Email Marketing Specialist

Job Summary

A company is looking for an Email Marketing Specialist to manage and execute targeted email and automated campaigns.

Key Responsibilities

• Execute and manage automated outreach campaigns and monitor performance for optimization
• Build, segment, and send email campaigns while conducting A/B testing and ensuring compliance with regulations
• Track campaign KPIs, analyze performance trends, and document campaign configurations

Required Qualifications

• 2+ years of experience in email marketing, automation, or lead generation, preferably in an agency setting
• Proficiency in marketing tools such as HubSpot, Mailchimp, Zoho, and LinkedIn automation tools
• Strong understanding of email deliverability best practices and compliance standards
• Hands-on experience managing lead data and syncing between CRMs and automation platforms
• Experience in B2B marketing; healthcare or MedTech experience preferred