Email Marketing Specialist

Job Summary

A company is looking for an Email Marketing Specialist to manage lifecycle email marketing campaigns remotely.

Key Responsibilities

• Execute end-to-end lifecycle email marketing campaigns, including planning, building, QA, deployment, and maintenance
• Support testing and optimization efforts, launching experiments and monitoring campaign performance
• Apply segmentation and personalization strategies to deliver targeted messaging to audiences

Required Qualifications

• 2 - 3+ years of experience in email marketing, marketing operations, or lifecycle marketing
• Experience with marketing automation platforms such as HubSpot or Salesforce Marketing Cloud
• Lifecycle marketing experience is required
• Experience in the tech or SaaS industry is required
• Familiarity with CRM systems