Email Marketing Specialist

Job Summary

A company is looking for an Email Marketer to drive user acquisition, engagement, retention, and revenue through strategic email marketing campaigns.

Key Responsibilities

• Plan, build, and execute email marketing campaigns, including promotions and newsletters
• Develop and manage automated email workflows for user engagement and retention
• Track campaign performance and optimize for improved metrics and user engagement

Required Qualifications

• 3+ years of experience in email marketing, lifecycle marketing, or CRM marketing
• Experience in crypto, fintech, trading, or a high-growth B2C environment preferred
• Strong copywriting skills for creating engaging and high-converting email content
• Experience with email marketing platforms such as Klaviyo, Mailchimp, or HubSpot
• Knowledge of audience segmentation, automated flows, and email deliverability best practices