Email Marketing Specialist

Job Summary

Collaborating with internal stakeholders and an external Marketing Agency, the remote Email Marketing Specialist will manage B2B email campaigns, including building, testing, deploying, and optimizing communications, while ensuring quality and adherence to best practices.

Key responsibilities

• Operate in Marketo to manage targeting, campaign building, QA, and scheduling for email sends
• Coordinate with the Marketing Agency on asset creation and ensure deliverables meet quality standards
• Analyze email performance and optimization, building reports on delivery rates and campaign efficiency

Required qualifications

• 2+ years of experience in email marketing platforms with a proven track record in coding and deployment
• Deep understanding of email marketing strategy and best practices, including A/B testing
• Proficiency in HTML and experience with Litmus for email testing and rendering
• Bachelor's degree in marketing, Communications, or a related discipline
• Exemplary attention to detail and strong project management skills in a fast-paced environment