Email Marketing Specialist

Job Summary

Supporting cross-functional teams, the full-time temporary Email Marketing Specialist will manage the execution and optimization of email marketing campaigns using Salesforce Marketing Cloud, ensuring alignment with marketing strategies in a 100% remote environment.

Key responsibilities

• Manage the end-to-end execution of email marketing campaigns, including A/B testing and troubleshooting deployment issues
• Collaborate with cross-functional teams to ensure messaging consistency and support broader marketing initiatives
• Analyze campaign data and generate reports to implement data-driven improvements for enhanced engagement

Required qualifications

• 3+ years of experience with email marketing platforms such as Salesforce Marketing Cloud, Mailchimp, or HubSpot
• Proficiency with CRM platforms and integration with email marketing tools
• Basic proficiency in HTML and CSS for email design and template editing
• Experience in building and managing email workflows and audience segmentation
• Strong understanding of email campaign analytics and compliance standards including GDPR and CAN-SPAM