Email Marketing Specialist

Job Summary

To support a growing healthcare practice, the full-time Email Marketing Specialist will be responsible for building, executing, and optimizing email marketing campaigns and CRM automation programs within HubSpot, all while working remotely.

Key responsibilities

• Build, schedule, and optimize email campaigns, ensuring brand consistency and compliance
• Manage HubSpot Marketing Hub functionalities, including workflows, audience segmentation, and reporting
• Support lifecycle marketing programs and collaborate with cross-functional teams to enhance customer journeys

Required qualifications

• 3-5+ years of experience in email marketing, lifecycle marketing, or marketing automation
• Hands-on experience with HubSpot Marketing Hub, including email and workflow creation
• Strong working knowledge of Salesforce CRM and its integration with marketing automation
• Experience with audience segmentation, personalization, and CRM data hygiene
• Strong analytical skills with the ability to interpret campaign performance metrics