Email Marketing Specialist
Job Summary
To support the planning and execution of engaging email campaigns, the full-time Email Marketing Specialist will work remotely, managing audience segmentation, writing compelling copy, and analyzing performance metrics to drive business results.
Key responsibilities
- Build, test, and deploy email campaigns including newsletters and promotional sends
- Manage audience segmentation and list hygiene for accurate targeting
- Conduct A/B tests to optimize campaign performance and monitor key email metrics
Required qualifications
- 3+ years of experience in email marketing or digital marketing
- Hands-on experience with email marketing platforms such as HubSpot or Mailchimp
- Working knowledge of audience segmentation and A/B testing
- Strong copywriting skills tailored for different audiences
- Familiarity with email compliance requirements including CAN-SPAM and GDPR
Complete Job Description
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